TJ’s Seafood Market sign and magazine ad

We designed these two pieces for TJ’s Seafood Market.

The one on the left is in-store signage to remind people that TJ’s has a lot more than seafood; they do catering, serve sandwiches, salads, cheese platters, desserts, etc. We kept the copy very brief so we could devote the bulk of the messaging to the branding and the photos. Sure, it’s seafood … plus all these other tasty treats!

The piece on the right was a 1/6 page ad for D Magazine’s holiday issue. One dominant photo, a headline and contact info gets the point across — simply and elegantly.

TJ’s sign and ad