Guardian logo, website and flyer
This project includes all the basics a new company needs: a logo, a simple website and a one-page printed flyer that doubles as an emailable PDF.
We started with the logo design (we always start with the logo design as it sets the look and feel for everything that follows!); because the client was on an accelerated schedule to launch their business, we designed the website and flyer concurrently.
The green & green color scheme and the typeface choices we made for the logo influenced the colors and type on the other pieces.
We chose several happy people photos (royalty-free) and built a small library of photography to use on all Guardian work to achieve a consistent look.
Everything works well together and shows off the clean, professional and friendly look of the Guardian brand.
Ta-da!