Non-profit organization Dallas Afterschool Network needed a vibrant invitation design to get community members “on board” for an annual tour of afterschool programs that are making a difference in the Dallas community.

We started the design with a very graphic and colorful photo of a school bus for the cover.

The inside shows children involved in learning activities and is followed by the invitation copy and the info for the three tour options, as well as the RSVP request.

The information is well-organized and easy to read; the black background causes the photography to really pop.

The back of the invitation design talks about the program and reinforces the branding with the relevant logos.

All aboard!