This half-page magazine ad design is for The Enclave at Horseshoe Bay, an intimate community of 48 residences in the Texas Hill Country.

We used rich textures and watercolor paintings of architectural details as a backdrop for the copy; then we added lifestyle and landscape photos to give prospects a flavor of Enclave living.

The sun element from the logo is repeated large on the left side to reinforce the Enclave brand.

Since we also designed the Enclave brochure, we kept the ad design consistent with the look and feel we established with it.