This full-color ad ran in community papers in the wintertime to get people thinking about Parish’s Summer School offerings.
We kept the info very simple (what, when, where, contact) so that the logo and photo could take center stage. We carried the branding of the sun color and shape in the logo to the background of the copy. This ad is fun, colorful, active and inviting — and sets the stage well for a full program of summer activities.
Doc Design was created to offer turnkey office set-up services to health care providers — anything from web design to office furniture and phone systems.
The logo type consists of two weights of Futura: the top is larger and lighter; the bottom is smaller and bolder so they both line up nicely as a block element.
The center of the “O” became the perfect place to add a cross icon and radiate out from it a pattern of circles, representing all of Doc Design’s services coming from one source.
The two-sided business card has a nice clean layout with a white background on the front and a blue background with list of services on the back. The gradation circle pattern is faintly echoed in the top left corner.
It’s amazing what you can do with two colors … if you know what you’re doing!
