AmerTrans Relocation Services is a Nelson Westerberg company (NW is an Atlas Van Lines agent) that handles all the planning aspects of relocating Fortune 500 companies’ employees across town or across the world.
With a very corporate audience in mind, we designed this logo in traditional red and blue and the conservative serif typeface Trajan (you’ve probably seen this all-caps typeface in movie titles). We integrated an arrow icon for the moving industry and added a flourish to push it in the direction of an abstract A (for AmerTrans, of course!).