{"id":468,"date":"2010-11-12T12:13:38","date_gmt":"2010-11-12T12:13:38","guid":{"rendered":"http:\/\/soleildesign.com\/wordpress\/?p=468"},"modified":"2013-02-12T00:25:31","modified_gmt":"2013-02-12T00:25:31","slug":"nelson-westerberg-flyers","status":"publish","type":"post","link":"http:\/\/soleildesign.com\/wordpress\/nelson-westerberg-flyers\/","title":{"rendered":"Nelson Westerberg series of flyers"},"content":{"rendered":"<p>We designed this series of one-page brochures for Nelson Westerberg, an Atlas Van Lines agent (they\u2019ll really move you!).<\/p>\n<p>These flyers do double duty: they can be printed and used as folder inserts and \u00a0they can be emailed as PDFs to prospects and clients.<\/p>\n<p>Since Nelson Westerberg\u2019s logo colors are similar to Atlas (red and blues), we chose to play that up with the background shapes and create some nice curves and gradations to set off the information and become a recurring way to brand all the pieces similarly.<\/p>\n<p>The text is the very clean and readable Helvetica Neue.<\/p>\n<p>A colorful, but blue-heavy row of gradated photos rounds out the layout while nicely supporting the brand.<\/p>\n<p><a href=\"http:\/\/soleildesign.com\/wordpress\/wp-content\/uploads\/2013\/02\/pf-fly-nw.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-459\" alt=\"Nelson Westerberg folder inserts\" src=\"http:\/\/soleildesign.com\/wordpress\/wp-content\/uploads\/2013\/02\/pf-fly-nw.jpg\" width=\"960\" height=\"600\" srcset=\"http:\/\/soleildesign.com\/wordpress\/wp-content\/uploads\/2013\/02\/pf-fly-nw.jpg 960w, http:\/\/soleildesign.com\/wordpress\/wp-content\/uploads\/2013\/02\/pf-fly-nw-300x187.jpg 300w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>We designed this series of one-page brochures for Nelson Westerberg, an Atlas Van Lines agent (they\u2019ll really move you!). These [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":459,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[194],"tags":[],"class_list":["post-468","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-flyers"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Nelson Westerberg series of flyers - Soleil Design<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/soleildesign.com\/wordpress\/nelson-westerberg-flyers\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nelson Westerberg series of flyers - Soleil Design\" \/>\n<meta property=\"og:description\" content=\"We designed this series of one-page brochures for Nelson Westerberg, an Atlas Van Lines agent (they\u2019ll really move you!). These [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"http:\/\/soleildesign.com\/wordpress\/nelson-westerberg-flyers\/\" \/>\n<meta property=\"og:site_name\" content=\"Soleil Design\" \/>\n<meta property=\"article:published_time\" content=\"2010-11-12T12:13:38+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2013-02-12T00:25:31+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/soleildesign.com\/wordpress\/wp-content\/uploads\/2013\/02\/pf-fly-nw.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"960\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Sheri\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sheri\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"http:\\\/\\\/soleildesign.com\\\/wordpress\\\/nelson-westerberg-flyers\\\/#article\",\"isPartOf\":{\"@id\":\"http:\\\/\\\/soleildesign.com\\\/wordpress\\\/nelson-westerberg-flyers\\\/\"},\"author\":{\"name\":\"Sheri\",\"@id\":\"http:\\\/\\\/soleildesign.com\\\/wordpress\\\/#\\\/schema\\\/person\\\/05e5a6fea1180daff33859954c216180\"},\"headline\":\"Nelson Westerberg series of flyers\",\"datePublished\":\"2010-11-12T12:13:38+00:00\",\"dateModified\":\"2013-02-12T00:25:31+00:00\",\"mainEntityOfPage\":{\"@id\":\"http:\\\/\\\/soleildesign.com\\\/wordpress\\\/nelson-westerberg-flyers\\\/\"},\"wordCount\":123,\"commentCount\":0,\"image\":{\"@id\":\"http:\\\/\\\/soleildesign.com\\\/wordpress\\\/nelson-westerberg-flyers\\\/#primaryimage\"},\"thumbnailUrl\":\"http:\\\/\\\/soleildesign.com\\\/wordpress\\\/wp-content\\\/uploads\\\/2013\\\/02\\\/pf-fly-nw.jpg\",\"articleSection\":[\"Flyers\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"http:\\\/\\\/soleildesign.com\\\/wordpress\\\/nelson-westerberg-flyers\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"http:\\\/\\\/soleildesign.com\\\/wordpress\\\/nelson-westerberg-flyers\\\/\",\"url\":\"http:\\\/\\\/soleildesign.com\\\/wordpress\\\/nelson-westerberg-flyers\\\/\",\"name\":\"Nelson Westerberg series of flyers - Soleil Design\",\"isPartOf\":{\"@id\":\"http:\\\/\\\/soleildesign.com\\\/wordpress\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"http:\\\/\\\/soleildesign.com\\\/wordpress\\\/nelson-westerberg-flyers\\\/#primaryimage\"},\"image\":{\"@id\":\"http:\\\/\\\/soleildesign.com\\\/wordpress\\\/nelson-westerberg-flyers\\\/#primaryimage\"},\"thumbnailUrl\":\"http:\\\/\\\/soleildesign.com\\\/wordpress\\\/wp-content\\\/uploads\\\/2013\\\/02\\\/pf-fly-nw.jpg\",\"datePublished\":\"2010-11-12T12:13:38+00:00\",\"dateModified\":\"2013-02-12T00:25:31+00:00\",\"author\":{\"@id\":\"http:\\\/\\\/soleildesign.com\\\/wordpress\\\/#\\\/schema\\\/person\\\/05e5a6fea1180daff33859954c216180\"},\"breadcrumb\":{\"@id\":\"http:\\\/\\\/soleildesign.com\\\/wordpress\\\/nelson-westerberg-flyers\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"http:\\\/\\\/soleildesign.com\\\/wordpress\\\/nelson-westerberg-flyers\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"http:\\\/\\\/soleildesign.com\\\/wordpress\\\/nelson-westerberg-flyers\\\/#primaryimage\",\"url\":\"http:\\\/\\\/soleildesign.com\\\/wordpress\\\/wp-content\\\/uploads\\\/2013\\\/02\\\/pf-fly-nw.jpg\",\"contentUrl\":\"http:\\\/\\\/soleildesign.com\\\/wordpress\\\/wp-content\\\/uploads\\\/2013\\\/02\\\/pf-fly-nw.jpg\",\"width\":960,\"height\":600,\"caption\":\"Nelson Westerberg folder inserts\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"http:\\\/\\\/soleildesign.com\\\/wordpress\\\/nelson-westerberg-flyers\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"http:\\\/\\\/soleildesign.com\\\/wordpress\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Nelson Westerberg series of flyers\"}]},{\"@type\":\"WebSite\",\"@id\":\"http:\\\/\\\/soleildesign.com\\\/wordpress\\\/#website\",\"url\":\"http:\\\/\\\/soleildesign.com\\\/wordpress\\\/\",\"name\":\"Soleil Design\",\"description\":\"We&#039;ll make you look great\u2014on screen and in print!\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"http:\\\/\\\/soleildesign.com\\\/wordpress\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"http:\\\/\\\/soleildesign.com\\\/wordpress\\\/#\\\/schema\\\/person\\\/05e5a6fea1180daff33859954c216180\",\"name\":\"Sheri\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/86cbfcd6eadc44a1b28bd8395a8752887b88b5b74e7653eeb87c8d71b498250f?s=96&d=mm&r=pg\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/86cbfcd6eadc44a1b28bd8395a8752887b88b5b74e7653eeb87c8d71b498250f?s=96&d=mm&r=pg\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/86cbfcd6eadc44a1b28bd8395a8752887b88b5b74e7653eeb87c8d71b498250f?s=96&d=mm&r=pg\",\"caption\":\"Sheri\"},\"url\":\"http:\\\/\\\/soleildesign.com\\\/wordpress\\\/author\\\/sheri\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Nelson Westerberg series of flyers - Soleil Design","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"http:\/\/soleildesign.com\/wordpress\/nelson-westerberg-flyers\/","og_locale":"en_US","og_type":"article","og_title":"Nelson Westerberg series of flyers - Soleil Design","og_description":"We designed this series of one-page brochures for Nelson Westerberg, an Atlas Van Lines agent (they\u2019ll really move you!). These [&hellip;]","og_url":"http:\/\/soleildesign.com\/wordpress\/nelson-westerberg-flyers\/","og_site_name":"Soleil Design","article_published_time":"2010-11-12T12:13:38+00:00","article_modified_time":"2013-02-12T00:25:31+00:00","og_image":[{"width":960,"height":600,"url":"http:\/\/soleildesign.com\/wordpress\/wp-content\/uploads\/2013\/02\/pf-fly-nw.jpg","type":"image\/jpeg"}],"author":"Sheri","twitter_misc":{"Written by":"Sheri","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"http:\/\/soleildesign.com\/wordpress\/nelson-westerberg-flyers\/#article","isPartOf":{"@id":"http:\/\/soleildesign.com\/wordpress\/nelson-westerberg-flyers\/"},"author":{"name":"Sheri","@id":"http:\/\/soleildesign.com\/wordpress\/#\/schema\/person\/05e5a6fea1180daff33859954c216180"},"headline":"Nelson Westerberg series of flyers","datePublished":"2010-11-12T12:13:38+00:00","dateModified":"2013-02-12T00:25:31+00:00","mainEntityOfPage":{"@id":"http:\/\/soleildesign.com\/wordpress\/nelson-westerberg-flyers\/"},"wordCount":123,"commentCount":0,"image":{"@id":"http:\/\/soleildesign.com\/wordpress\/nelson-westerberg-flyers\/#primaryimage"},"thumbnailUrl":"http:\/\/soleildesign.com\/wordpress\/wp-content\/uploads\/2013\/02\/pf-fly-nw.jpg","articleSection":["Flyers"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["http:\/\/soleildesign.com\/wordpress\/nelson-westerberg-flyers\/#respond"]}]},{"@type":"WebPage","@id":"http:\/\/soleildesign.com\/wordpress\/nelson-westerberg-flyers\/","url":"http:\/\/soleildesign.com\/wordpress\/nelson-westerberg-flyers\/","name":"Nelson Westerberg series of flyers - Soleil Design","isPartOf":{"@id":"http:\/\/soleildesign.com\/wordpress\/#website"},"primaryImageOfPage":{"@id":"http:\/\/soleildesign.com\/wordpress\/nelson-westerberg-flyers\/#primaryimage"},"image":{"@id":"http:\/\/soleildesign.com\/wordpress\/nelson-westerberg-flyers\/#primaryimage"},"thumbnailUrl":"http:\/\/soleildesign.com\/wordpress\/wp-content\/uploads\/2013\/02\/pf-fly-nw.jpg","datePublished":"2010-11-12T12:13:38+00:00","dateModified":"2013-02-12T00:25:31+00:00","author":{"@id":"http:\/\/soleildesign.com\/wordpress\/#\/schema\/person\/05e5a6fea1180daff33859954c216180"},"breadcrumb":{"@id":"http:\/\/soleildesign.com\/wordpress\/nelson-westerberg-flyers\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["http:\/\/soleildesign.com\/wordpress\/nelson-westerberg-flyers\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"http:\/\/soleildesign.com\/wordpress\/nelson-westerberg-flyers\/#primaryimage","url":"http:\/\/soleildesign.com\/wordpress\/wp-content\/uploads\/2013\/02\/pf-fly-nw.jpg","contentUrl":"http:\/\/soleildesign.com\/wordpress\/wp-content\/uploads\/2013\/02\/pf-fly-nw.jpg","width":960,"height":600,"caption":"Nelson Westerberg folder inserts"},{"@type":"BreadcrumbList","@id":"http:\/\/soleildesign.com\/wordpress\/nelson-westerberg-flyers\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"http:\/\/soleildesign.com\/wordpress\/"},{"@type":"ListItem","position":2,"name":"Nelson Westerberg series of flyers"}]},{"@type":"WebSite","@id":"http:\/\/soleildesign.com\/wordpress\/#website","url":"http:\/\/soleildesign.com\/wordpress\/","name":"Soleil Design","description":"We&#039;ll make you look great\u2014on screen and in print!","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"http:\/\/soleildesign.com\/wordpress\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"http:\/\/soleildesign.com\/wordpress\/#\/schema\/person\/05e5a6fea1180daff33859954c216180","name":"Sheri","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/86cbfcd6eadc44a1b28bd8395a8752887b88b5b74e7653eeb87c8d71b498250f?s=96&d=mm&r=pg","url":"https:\/\/secure.gravatar.com\/avatar\/86cbfcd6eadc44a1b28bd8395a8752887b88b5b74e7653eeb87c8d71b498250f?s=96&d=mm&r=pg","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/86cbfcd6eadc44a1b28bd8395a8752887b88b5b74e7653eeb87c8d71b498250f?s=96&d=mm&r=pg","caption":"Sheri"},"url":"http:\/\/soleildesign.com\/wordpress\/author\/sheri\/"}]}},"_links":{"self":[{"href":"http:\/\/soleildesign.com\/wordpress\/wp-json\/wp\/v2\/posts\/468","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/soleildesign.com\/wordpress\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/soleildesign.com\/wordpress\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/soleildesign.com\/wordpress\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"http:\/\/soleildesign.com\/wordpress\/wp-json\/wp\/v2\/comments?post=468"}],"version-history":[{"count":1,"href":"http:\/\/soleildesign.com\/wordpress\/wp-json\/wp\/v2\/posts\/468\/revisions"}],"predecessor-version":[{"id":469,"href":"http:\/\/soleildesign.com\/wordpress\/wp-json\/wp\/v2\/posts\/468\/revisions\/469"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/soleildesign.com\/wordpress\/wp-json\/wp\/v2\/media\/459"}],"wp:attachment":[{"href":"http:\/\/soleildesign.com\/wordpress\/wp-json\/wp\/v2\/media?parent=468"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/soleildesign.com\/wordpress\/wp-json\/wp\/v2\/categories?post=468"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/soleildesign.com\/wordpress\/wp-json\/wp\/v2\/tags?post=468"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}<!-- WP Super Cache is installed but broken. The constant WPCACHEHOME must be set in the file wp-config.php and point at the WP Super Cache plugin directory. -->